We can provide you trained customer service representatives to talk directly with your deaf customers using sign language and video.
93% of deaf customers indicated they want direct support in their native language – American Sign Language. The deaf community face numerous struggles when relying on Video Relay Service to call companies like yours, creating awkwardness between the deaf customer and the representative. This back and forth process through a third-party service takes longer than it should and puts a barrier between you and your customer. This frustration and lack of inclusivity could end up losing business with the millions of people in the deaf community.
With over 175 billion in discretionary spending annually, organizations cannot afford to overlook the needs of people with a disability, including the deaf/hard of hearing community.
ASL Now has made solving customer issues faster. The average time to resolve issues with Deaf customers has dropped 33%
With ASL Now, the third-party obstacle is removed. Your customers who use ASL will speak directly to ASL fluent Deaf, trained, employees, who can represent your company accurately and successfully, using their native language. Too often, third-party interpreters are not familiar with your company — yet you are forced to trust them to represent your brand accurately to customers in ASL. They also result in lengthier calls (due to 3-way communication) and can be frustrating, resulting in a negative customer experience and repeat calling.
With ASL Now, you can accurately represent your brand to a virtually untapped consumer market of up to 3 million ASL users valued at $86 billion in the U.S. alone. In addition, the sphere of influence the deaf community has expands exponentially
Replacing time-consuming third-party interpreted calls with direct communication saves money. ASL Now’s ASL to ASL communications model improves privacy and efficiency, increasing the effectiveness of calls and minimizing repeat calls due to miscommunication. This reduces call times and increases agent productivity, customer satisfaction and loyalty.
ASL Now has a turnkey program to completely operate the ASL direct video calling for customer support for your organization. Partnering with your current contact center team, our services include consulting, recruitment, staffing, training of Deaf talent, the video platform including call routing, management of the service, ensuring quality assurance via KPIs and reporting every step of the way. Our turnover rate is less than ¼ of normal businesses customer support representative rates. And hiring native ASL-users expands hiring opportunities for people with disabilities, which demonstrates a strong commitment to diversity, cross-cultural communications, and inclusion.